Author Archives: Mark

How can the original bend a pen positively impact your business?

Posted on by

Originality is the theme of the day. If you have to get ahead of your competitors and attract a larger number of customers, you need to come up with newer marketing strategies
that can work in your favor without emptying your bank balance. One of the most
preferred marketing products today is the original bend a pen. Though, in
the first look, it may seem to be similar to the custom pens, the original
bend a pens are far more effective and beneficial. These pens not just work
wonders for your business, but also benefit the recipients to a great extent.

Original Bend A Pen

The pen has become an indispensable stationery item today. Whether you are a student or a working professional, you cannot overlook the need for this writing tool. Therefore,
using original bend a pen for advertising your business is a great idea.
The original bend a pens are slightly flatter than the custom pens which
means you have a larger printing area. Hence, you can accommodate more
information about your business on these pens as compared to the other types of
imprinted pens.

While men keep pens in their shirt pocket, women have to accommodate them in the purse or wallet. This is not possible if the size of the wallet is slightly smaller than that of the pen. However, when you choose original bend a pen, you can be sure of women using it as extensively as men. This is because the flexibility allowed by these pens allows you to slightly bend them to ensure they fit inside the wallet or the purse.

Most original bend a pens are made using materials that are highly flexible
and do not break easily. Therefore, customers can carry them along on the go and
find the contact details of the business easily even while on the move.

Factors that should be taken into consideration while choosing a custom pen

Posted on by

The custom pen is undoubtedly one of the best accessories for marketing or advertising a
business or a product. The cost of choosing these imprinted pens for
marketing your business can help you save a significant amount of money.
However, there are a few things that you need to keep in mind while choosing
these pens to ensure they advertise your business effectively and attract your
target audience.

Custom Pen

One of the most important things to keep in mind while choosing the custom pen is the
nature of your business. The imprinted pens you should be on the lines of
your business objective or the products that are have on offer for your
customers. For example, if you have a cake shop, you can consider opting for
custom pens that are shaped like candies or fun characters. However, it is also
important to ensure the functionality of the pen is not compromised on. After
all, customers tend to remember you better only when they use these pens
constantly.

Imprinted Pens

You should also have clarity on the information that you would like to print on the custom pen.
Most of the businesses prefer mentioning details such as the name of their
business along with the logo, the URL of their website and contact details.
Remember not to overcrowd the imprinted pens with information since it
will look cluttered and will not be easy to decipher.

One of the biggest mistakes that businesses do when they purchase
imprinted pens is that they opt for the use and throw ones. This can be a waste of money. Instead of this, you can opt for the reusable custom pen which is priced marginally higher, but serves your customers for long. This can work in favor of your business since customers will be able to reach out to you in case of any requirements.